ARTIFACT: The Founder of Laravel on Centering Mission and Users During Growth
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Laravel started 2025 at an inflection point. After 13 years of bootstrapped growth, the PHP framework took on a Series A led by Accel in 2024. Since then, the company has grown from ten to fifty people and is poised to launch its most ambitious evolution of their product yet. Laravel’s CEO and founder, Taylor Otwell, shared the following manifesto with his team to help them maintain deep alignment on their mission and end users even as their ambitions scaled.
Taylor is known for his manifestos, which we think capture the scaleable leadership style he discussed during his conversation on Spotlight On. These manifestos give his team the context to act autonomously and creatively to develop their own solutions while staying oriented in the same direction. You can listen to the complete conversation with Taylor to learn more about his approach to growth and leadership here.
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